About Julio Romo

Delivering a PR and Social Media Workshop in Dubai
Delivering a PR and Social Media Workshop in Dubai

I am an international communications consultant and digital and innovation strategist.

Based in London I work with companies, international organisations and governments in Europe, the Middle East and Asia – Malaysia, Indonesia and Singapore.

I advise boards, c-suite and senior management, helping them build reputations through modern integrated public relations and communications. I also support organisations in the development of customer experiences and the designing of innovation solutions for service delivery.

Aside from governmental and international organisations, I have experience of working in the Banking and Financial Services, Consumer, Media, Oil and Gas, Technology, Telecoms, Transport and Sports sectors.

My work is delivered direct-to-client or through agencies. Some of the agencies that I have worked with include Burson-Marsteller,  Edelman Digital, MSL, Grayling, Hotwire, The Ad Plain and T|F|D.

And some of the clients that I’ve delivered consultancy and training to include Adama, Monsanto, Microsoft, SaS, Intel Capital,  FinTech Worldwide, Unilever, The Council of Europe, The Organisation for Security and Cooperation in Europe (OSCE), Central Bank of Malaysia, Astro All Asia Network, King Abdullah University for Science and Technology (KAUST),  Abu Dhabi Tourism & Culture Authority and Al-Jazeera Media.

I focus on people and understanding what shapes behaviours, perceptions and the decisions that make us unique. Why? Because social and digital has empowered us, it has influenced how our views and opinions are shaped, and as a result how reputations need to be built and protected.

Essential Reading: The CIPR's Share This Social Media Handbook
Essential Reading: The CIPR’s Share This Social Media Handbook

My strength is to help with strategy and planning and to help establish digital and social at the core of customer experiences. I advise and lead on digital transformation.

My background is in public relations. The traditional PR – corporate communications, internal communications, corporate social responsibility, public and government affairs, event management, social media and content marketing. I also have strong experience in branding and customer experience development.

To date I have shared my knowledge, opinion and insight on the impact of digital and social media in academic journals, books and research papers and the media.

These include:

  • The Chartered Institute of Public Relation’s ‘Share This’ and ‘Share This Too’
  • Nic Newman’s ‘Technology, Journalism and Media Predictions’
  • The BBC
  • Al-Jazeera

I have also spoken at numerous conferences and management workshops including:

  • University of Cambridge’s Judge Business School Advanced Leadership Programme
  • Social Media World Forum – Singapore
  • Google Campus
  • Haymarket’s #SocialBrands
  • There is more, but the above should give you an idea of the places and subjects.

I have also been a Council and Board member of the UK’s Chartered Institute of Public Relations, something that I am very proud of.