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	<title>twofourseven public relations &#187; bbc</title>
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	<link>http://www.twofourseven.co.uk</link>
	<description>Hello. I&#039;m Julio Romo, a London-based PR, communications and social media consultant. I am also a freelance journalist and advise clients across a range of sectors how to get their message across through traditional and digital media channels.</description>
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		<title>#newsrw: how is journalism developing?</title>
		<link>http://www.twofourseven.co.uk/blog/newsrw-how-is-journalism-developing</link>
		<comments>http://www.twofourseven.co.uk/blog/newsrw-how-is-journalism-developing#comments</comments>
		<pubDate>Tue, 19 Jan 2010 18:06:59 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[comment]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[reputation]]></category>
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		<category><![CDATA[#newsrw]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[journalists]]></category>
		<category><![CDATA[newspaper]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[publishing]]></category>
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		<guid isPermaLink="false">http://www.twofourseven.co.uk/?p=468</guid>
		<description><![CDATA[We all know how the downturn in advertising spend has affected the press and publishing industries.  Newsrooms appear to have been decimated as publishers across all sectors laid journalists out to pasture.  In far too much haste commentators wasted no time in penning the obligatory obituary for their own industry.  But how wrong they appeared [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>BBC, journalism and social media</title>
		<link>http://www.twofourseven.co.uk/blog/bbc-journalism-and-social-media</link>
		<comments>http://www.twofourseven.co.uk/blog/bbc-journalism-and-social-media#comments</comments>
		<pubDate>Mon, 11 Jan 2010 14:17:23 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[comment]]></category>
		<category><![CDATA[journalism]]></category>
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		<category><![CDATA[pr]]></category>
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		<category><![CDATA[seo]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[ugc]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/?p=459</guid>
		<description><![CDATA[The BBC’s User-Generated-Content (UGC) unit will be celebrating its fifth birthday this summer.  Since it was set up in 2005, the unit has quietly been transforming how the BBC gathers and reports news.  The unit is now a hub of 23 journalists that sift through stories, pictures and videos sent in by people who either [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>&#039;Journalists And Social Media: What PRs Should Know&#039; event overview</title>
		<link>http://www.twofourseven.co.uk/blog/journalists-and-social-media-what-prs-should-know-event-overview</link>
		<comments>http://www.twofourseven.co.uk/blog/journalists-and-social-media-what-prs-should-know-event-overview#comments</comments>
		<pubDate>Sat, 28 Nov 2009 16:23:56 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[comment]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[pr]]></category>
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		<category><![CDATA[bbc]]></category>
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		<category><![CDATA[reuters]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[the daily telegraph]]></category>
		<category><![CDATA[the guardian]]></category>
		<category><![CDATA[the new york times]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[web2.0]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/blog/?p=345</guid>
		<description><![CDATA[Nic Newman summed up the impact that social media is having on journalism when he said that based on volume and time spent on site, “Facebook was six times bigger than CNN.”  People today spend more time on social networking sites than on news sites, with industry commentators citing this to highlight the reason for [...]]]></description>
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		<title>BBC Democracy Live</title>
		<link>http://www.twofourseven.co.uk/blog/bbc-democracy-live</link>
		<comments>http://www.twofourseven.co.uk/blog/bbc-democracy-live#comments</comments>
		<pubDate>Tue, 03 Nov 2009 14:22:53 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[gossip]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[tech]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[lobbying]]></category>
		<category><![CDATA[media]]></category>
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		<category><![CDATA[pr]]></category>
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		<category><![CDATA[public relations]]></category>
		<category><![CDATA[streaming]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[westminster]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/blog/?p=331</guid>
		<description><![CDATA[
The BBC launched its much-anticipated ‘Democracy Live’ online service on Friday. Offering ‘live and video on demand video coverage of the UK’s national political institutions and the European Parliament’, the site brings politics to the public. Giving people insight into government and how our elected representatives and institutions work.
It was two years ago when the [...]]]></description>
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		<title>Christmas Coldplay</title>
		<link>http://www.twofourseven.co.uk/blog/christmas-coldplay</link>
		<comments>http://www.twofourseven.co.uk/blog/christmas-coldplay#comments</comments>
		<pubDate>Thu, 18 Dec 2008 15:05:35 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[chris martin]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[coldplay]]></category>
		<category><![CDATA[jingle bells]]></category>
		<category><![CDATA[london]]></category>
		<category><![CDATA[moyles]]></category>
		<category><![CDATA[simon pegg]]></category>
		<category><![CDATA[soft rock]]></category>
		<category><![CDATA[the O2]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/blog/?p=161</guid>
		<description><![CDATA[Ho, ho and ho again.  Chris Martin and the rest of the Coldplay gang were joined at The O2 on Tuesday by Simon Pegg for a Christmas sing-a-long.  The band were in a cheeky and festive mood, with plenty of comment from Chris on the X-Factor and the &#8216;Strictly Come Voting&#8217; fiasco
Anyhow, Chris [Martin] appeared [...]]]></description>
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		<title>Having the last laugh</title>
		<link>http://www.twofourseven.co.uk/blog/having-the-last-laugh</link>
		<comments>http://www.twofourseven.co.uk/blog/having-the-last-laugh#comments</comments>
		<pubDate>Thu, 30 Oct 2008 16:06:58 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[media]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[crisis]]></category>
		<category><![CDATA[joke]]></category>
		<category><![CDATA[jonathan ross]]></category>
		<category><![CDATA[russell brand]]></category>
		<category><![CDATA[Telephone]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/blog/?p=113</guid>
		<description><![CDATA[
It looks like Georgina Baillie will be laughing all the way to the bank after an exclusive interview with her appeared on The Sun’s website.  And you know what that means, that cash must have changed hands.
Sure, Russ and Ross might have overstepped the mark by sharing with the whole-wide world Brand’s times with Georgina.  [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Dead Air</title>
		<link>http://www.twofourseven.co.uk/blog/dead-air</link>
		<comments>http://www.twofourseven.co.uk/blog/dead-air#comments</comments>
		<pubDate>Tue, 22 Apr 2008 14:53:06 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[comment]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[five live]]></category>
		<category><![CDATA[guardian]]></category>
		<category><![CDATA[london]]></category>
		<category><![CDATA[manchester]]></category>
		<category><![CDATA[mediacity]]></category>
		<category><![CDATA[move]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[studio]]></category>
		<category><![CDATA[van klaveren]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/blog/index.php/2008/04/22/dead-air/</guid>
		<description><![CDATA[In an interview in yesterday’s Media Guardian, new BBC Five Live controller Adrian Van Klaveren confirmed that all of the stations daytime shows will by 2011 be broadcast from it’s new base in Salford, Manchester.  Surprising this is not. Unwelcome it most certainly is.
The move to Manchester’s purpose-built Media City has been in the air since [...]]]></description>
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		<title>Social Media: The verdict.</title>
		<link>http://www.twofourseven.co.uk/blog/social-media-the-verdict</link>
		<comments>http://www.twofourseven.co.uk/blog/social-media-the-verdict#comments</comments>
		<pubDate>Thu, 27 Mar 2008 17:25:59 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[pr blogger]]></category>
		<category><![CDATA[shane richmond]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[telegraph.co.uk]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/blog/?p=9</guid>
		<description><![CDATA[
We had another great CIPR Greater London Group event last night with BBC Head of Online Journalism Pete Clifton, Telegraph.co.uk Shane Richmond and PR Blogger Stephen Davis discussing the impact of social media on journalism and PR.
Facebook group members sent questions that were posed to the panel.
We had a very good debate and a lot of counter points from [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media: The Assassin or Saviour of Traditional Media?</title>
		<link>http://www.twofourseven.co.uk/blog/social-media-the-assassin-or-saviour-of-traditional-media</link>
		<comments>http://www.twofourseven.co.uk/blog/social-media-the-assassin-or-saviour-of-traditional-media#comments</comments>
		<pubDate>Mon, 24 Mar 2008 21:03:43 +0000</pubDate>
		<dc:creator>Julio Romo</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[cipr]]></category>
		<category><![CDATA[citizen journalism]]></category>
		<category><![CDATA[debate]]></category>
		<category><![CDATA[event]]></category>
		<category><![CDATA[greater london group]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[telegraph]]></category>

		<guid isPermaLink="false">http://www.twofourseven.co.uk/blog/?p=6</guid>
		<description><![CDATA[
Let’s be honest, people are getting wise to the workings of the media. They know that each outlet has an angle on a story, which is why the views of bloggers has become so important to companies, brands and celebrities.
People subscribe to blogs, they read the latest posts and comment on them. Bloggers are people [...]]]></description>
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		<slash:comments>1</slash:comments>
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