Comments for twofourseven public relations

Comment on #newsrw: how is journalism developing? by Alex

Alex — Fri, 05 Mar 2010 12:59:17 +0000

Great post. It seems everyday that the lines between PR and journalism become increasingly blurred.

Comment on BBC, journalism and social media by Rob Dyson

Rob Dyson — Tue, 12 Jan 2010 10:11:01 +0000

Great post, Julio and well researched. Thanks for sharing the ‘inside’ track on BBC’s good practice.

Comment on BBC, journalism and social media by links for 2010-01-11 « Sarah Hartley

links for 2010-01-11 « Sarah Hartley — Mon, 11 Jan 2010 19:04:10 +0000

[...] BBC, journalism and social media | twofourseven public relations Today the hub works in three ways – it listens to chatter and gauges public reaction on the BBC’s own forums as well as social media sites such as Facebook and Twitter, it sends out requests for content (pictures, video and personal reaction) on breaking news stories through the BBC News website and its dedicated Twitter feeds and it filters and verifies content sent in by people. (tags: applications apps bbc business iphone journalism media news) [...]

Comment on Social Media And The Consumer by Philip Branigan

Philip Branigan — Sat, 09 Jan 2010 10:39:36 +0000

An excellent article that really hits the nail on the head.

Comment on Changing and charging times for news by Dennis Schaal

Dennis Schaal — Sun, 13 Sep 2009 21:27:28 +0000

Julio: You wrote an excellent post. As a journalist and a consumer, I feel so torn about the issue. On the one hand, I subscribe to the Wall Street Journal online service because that’s the only way to get the Web content. On the other hand, I resisted and didn’t subscribe to the now-withdrawn TimesSelect, a New York Times subscription service that granted access to its columnists for the subscription fee, but enabled access to all the other content for free. The New York Times discontinued that paid online service a couple of years ago because the newspaper said it thought it could make more money through online advertising. I would rather see publications make available their content for free and support it with online advertising, but maybe that is a pipedream. I know I do resent the Associated Press for threatening to sue bloggers, like myself, if we continue to provide links to AP articles. I also would love to see Apple or someone else develop a sleekier, easier-to-use Kindle-like reader. Maybe there is a way to monetize such a service/device without so much pain to the general public/reader.

Comment on Reward your customers and save your reputation, the O2 way by Robert Sharl

Robert Sharl — Wed, 10 Jun 2009 19:06:59 +0000

As far as I know, the SIMplicity tariff is calls and SMS only. O2 charge extra for data, and the iPhone has all-you-can-eat data, plus visual voicemail. As iPhone users are big data consumers, I suspect that the £29 a month contract is pretty good value, in terms of what O2 normally charge, and that there isn’t much slack in there.

What I do think though is that iPhone customers are likely to turn out to be pretty loyal, given a good deal, and churning (and the discounts they have to offer to attract new customers) must be an expensive business, in comparison to giving potentially loyal customers a bit of a break.

Perhaps they could offer us the option of extending our contract by 12-24 months, rather than paying our way out early and starting again?

Personally, I’d rather just be able to pay what the hardware is worth and keep my current contract. I’m planning to buy the PAYG iPhone 3GS and use my current monthly SIM.

I’ll subsidise with the sale of my existing 3G, and in 12 months time when Apple update again, I can just upgrade (and sell the 3GS for a further subsidy).

Comment on Reward your customers and save your reputation, the O2 way by Marcos Scriven

Marcos Scriven — Wed, 10 Jun 2009 07:52:40 +0000

Hi there

I support your cause, even though I’m out of contract (having bought a PAYG 3G iphone a while ago, and used it on T-Mobile)

However, I don’t see people backing this up with numbers which are there.

I think the SIMplicity (SIM only) £20 tariff is directly comparable in quota terms to the £35 iPhone tariff. That essentially means you’re paying £15 extra a month for the phone.

Therefore, to get out of the contract, I expect it would be reasonable for O2 to ask for an extra £15 x remaining months, so they don’t lose out on subsidy. For many early adopters this would be 6x£15 = £90

However, they are asking for 6x£35 = £210!! A premium of £120 over and above the actual subsidy.

So when O2 say “look, we can’t just cancel the contract early, we can’t afford to lose subsidy”, they are BLATANTLY lying.

Unfortunately, I’ve not seen anyone say this to O2 on Twitter.

Also, a lot of people are support O2 (why, are they lawyers?) because they believe this is only about subsidy. It’s NOT!

Spread the truth!

Marcos

Comment on Lay down that boogie and 'stream' that funky music… by Rob Permeable

Rob Permeable — Tue, 17 Mar 2009 10:30:49 +0000

Thanks Julio – as a Spotify ‘virgin’, this perfectly outlines why I think I may just be trying out the service tonight! I had wondered what the differences were with Last.fm – which I’m a big fan / user of. You should get on their payroll, as this reader is sold

Comment on Web 2.0 grows up – how social media can help business by david

david — Sun, 01 Feb 2009 13:11:47 +0000

great post!

i agree about the facebook pages, i just wished that microsoft would stop sending useless updates, i think its a fine line between slack and spamming your users.

about the social site issue, a ban has seem to begun for school teachers in some australian states, as far as i know its not public but its being enforced by schools

Comment on The final chapter for guidebooks? by Gavin

Gavin — Mon, 26 Jan 2009 11:13:33 +0000

Couldn’t agree more. I had a great idea for a new kind of guidebook about 5 years ago, but absolutely unnecessary with modern phones/PDAs giving you the kind of information you describe above.