AI is transforming consulting, but leaders still need human judgment and expertise. This is why strategists skilled in perception, reputation, and trust are essential to harness AI that builds confidence that drives growth.
All tagged business
Why 'Nation by Design' Is Singapore's Blueprint for Success
Singapore's "Nation by Design" is a masterclass in strategic governance. In this blog I explores how intentional design, from civil service excellence and fiscal agility to human-centered policies and education, have transformed a small island into a global powerhouse. Discover Singapore's blueprint for earned trust, economic dominance, and a future-ready nation.
A Year In: Labour's Communications Challenge and How Business Can Respond
Why is the Labour government’s message not landing? After a year, the agile communications of opposition have been replaced by a cautious civil service and an outdated focus on press, ignoring how public opinion is shaped online. Businesses can become a credible partner by forming coalitions and presenting solution-led proposals that align with national missions, helping the government deliver.
How to Fix Britain’s Broken Culture of Aspiration and Entrepreneurship
Britain has no shortage of talent or ideas, but it lacks a culture that truly values ambition, risk-taking, and entrepreneurial success. While US founders are celebrated, UK entrepreneurs are met with scepticism, short-sighted policy, and a narrative that undermines their contribution. I explore the damaging myths around wealth creation, the perception gap at the heart of UK policymaking, and the steps we must take to reposition entrepreneurship as a national asset, not a problem to manage.
The Impact Of The Damage to Brand America
American businesses are witnessing a rise in anti-American sentiment worldwide. What is the impact of this, and how can American companies and investors that trade, invest and profit from their presence overseas protect themselves?
Corporate Diplomacy: The New Global Power Shift
In today’s multipolar world, diplomacy is no longer the sole domain of governments. Multinational corporations are stepping into roles once reserved for diplomats—navigating geopolitical risks, engaging regulators, and shaping public policy. Corporate diplomacy is now essential for business resilience, reputation, and global growth.
Corporate Misinformation: How Elon Musk Targetted Verizon
In an era where misinformation spreads faster than facts, companies must be prepared to defend their reputation against targeted attacks—especially when they come from high-profile individuals with vast online influence. The recent controversy involving Elon Musk and Verizon’s $2.4 billion FAA contract is an example of how social media can be weaponised to undermine competitors. Musk’s comments on X (formerly Twitter) not only questioned Verizon’s technology but also influenced public perception, investor confidence, and even regulatory discussions.
This blog explores how corporate misinformation can harm corporate reputation, what businesses can learn from Verizon’s situation, and a structured approach to protecting public and stakeholder trust in the face of digital disinformation.
Why General Counsel and Communications Advisors Must Work Together
Legal wins mean nothing if your company loses trust. In today’s fast-moving world, reputation is as valuable as compliance. Many companies still let legal teams dictate messaging, but failing to integrate strategic communications with legal counsel can cost businesses their credibility, investors, and long-term success. From Boeing’s crisis fallout to Microsoft’s M&A triumph, this article explores why General Counsel (GC) and strategic communications must collaborate to navigate legal risks while safeguarding trust, reputation, and stakeholder confidence. Boards that fail to act risk financial and reputational losses that far outweigh any legal victory.
Navigating Geopolitical Risks: Strategic Communications in Turbulent Times
The risk register is flashing red. With Donald Trump’s threatened tariffs destabilising global trade, businesses and investors face heightened uncertainty. Strategic communications professionals must now act as navigators, mitigating risk through scenario planning, government engagement, and crisis messaging to protect reputations and ensure stability.