How Deepfake Scams Threaten Financial Institutions
I explore how deepfakes and generative AI pose rising threats to financial institutions, with verified case studies and strategic recommendations. It follows the deepfake of a Goldman Sachs Chief U.S. Equity Strategist, David Kostin. A must-read for business and investment leaders focused on trust, risk, reputation, and AI governance.
Navigating the Social Media Landscape in 2025: Audiences Are Retreating Into Siloes
Battenhall released its 2025 ‘The Year Ahead In Social’ report, which highlighted the rise in ‘dark social’ as a channel that people continue to move towards in a hyper-polarised environment. People want relevance and authenticity from brands that engage with them. Going siloed is becoming a trend.
In conversation with Nic Newman about the Reuters Institute's Digital News Report 2020
Insight from my conversation with Reuters Institute Digital News Report 2020 Lead Author Nic Newman. We discuss the impact of digital and social on the media industry and how COVID is accelerating the pace of digital transformation. We also talk about misinformation and the impact on trust and reputation.
The challenges facing the NHSx coronavirus contact tracing app
The UK Government is getting ready to roll out its Covid-19 track and trace smartphone app, which it hopes will support its fight against the coronavirus pandemic that is sweeping the country.
The importance of communications and engagement when developing digital services
Building digital services is complicated, it takes time and money, and the journey to delivery is full of risk.
Getting the service or technology adopted though is all about setting and managing expectations. For too many products though, the communications happens just before the go-live, when public relations and marketing is commissioned. But is this right? Can communications and engagement better support in the managing of risk during the design and development stages? After all, experience isn’t just set by the interaction with a product, expectations are met, or not, by what users are told before the go-live, by the narrative that is set and promoted.