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How to use Zoom for media interviews during the Coronavirus lockdown

As the world struggles with the coronavirus pandemic, many large and small businesses are working hard to stay afloat and keep their staff connected. From a public relations and communications perspective, staying in the conversation is more essential than ever before, which is why tools like Zoom and Microsoft Teams are getting so much use and exposure

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Can Ofcom police the internet?

The Government’s plans to regulate content and police the internet might be over-ambitious if it doesn’t empower its regulator.

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The importance of communications and engagement when developing digital services

Building digital services is complicated, it takes time and money, and the journey to delivery is full of risk.

Getting the service or technology adopted though is all about setting and managing expectations. For too many products though, the communications happens just before the go-live, when public relations and marketing is commissioned. But is this right? Can communications and engagement better support in the managing of risk during the design and development stages? After all, experience isn’t just set by the interaction with a product, expectations are met, or not, by what users are told before the go-live, by the narrative that is set and promoted.

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Start-ups have a problem. Here’s how they can fix it.

Start-ups get a lot of attention. It's a big and busy ecosystem, challenging businesses in many sectors.. Where there's Financial Services there are #FinTech start-ups, where there's Medical and Healthcare there are #MedTech start-ups and in Agriculture or Marketing sector there are #AgTech and #MarTech start-ups.

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