Julio Romo Julio Romo

Growing the reputation of Corporate Venture Capital

Corporate Venture Capital (CVC) firms are serious investors. Yet while venture capital (VC) firms get the headlines, CVCs can offer insight and industry-specific expertise that can help start-ups they support scale. Yet, CVCs and the value they can share are not as well known.

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Julio Romo Julio Romo

How can British Airways repair it's reputation

British Airways CEO Sean Doyle’s letter to customers signals a transformation for the airline and its reputation. But will it deliver and how can it regain confidence in aggressive short and long-haul markets? Simple, redesign the offer and engage Communications and digital innovation professionals to the job.

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Julio Romo Julio Romo

The impact of social media on trust

Last week the Edelman Trust Barometer 2022 and the Royal Society’s research on the online information environment highlighted the impact of social media on the decrease in trust and reputation of governments and the media. How can this be resolved?

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Julio Romo Julio Romo

12 Trends for 2021

Here are some technology, innovation, trade and public relations trends to look out for in 2021. Normally will be returning, but slowly and the appetite for innovation will be greater than ever.

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