Open AI: How the Board turned an issue into a crisis

The Board of OpenAI created a crisis out of an internal issue. Their lack of focus or understanding of corporate governance led to not just the sacking of their CEO Sam Altman but their own departure after he returned to lead the company that he co-founded. All because of very poor communication. A lesson to learn for Boards and investors in start-ups everywhere

British Airways CEO Sean Doyle’s letter to customers signals a transformation for the airline and its reputation. But will it deliver and how can it regain confidence in aggressive short and long-haul markets? Simple, redesign the offer and engage Communications and digital innovation professionals to the job.

Last week the Edelman Trust Barometer 2022 and the Royal Society’s research on the online information environment highlighted the impact of social media on the decrease in trust and reputation of governments and the media. How can this be resolved?