Geopolitics, AI and governance are rewriting the rules of trust. Here's what new data from the 2026 Oxford University’s GlobeScan Global Corporate survey says, and why it matters to you.

Two landmark global studies published this month reveal something the AI industry is not yet ready to hear. Public trust in AI is falling in the markets that matter most, and the information environment through which people form their opinions about it is in crisis. This is not a communications problem. It is a strategic one. Julio Romo draws on data from the Ipsos AI Monitor 2026 and the Reuters Institute Digital News Report 2026 to examine what the signals mean for AI companies, governments, and investors, and why tactical communications is making the trust deficit worse, not better.

AI adoption is accelerating. So is the reputational and governance risk for organisations moving faster than the evidence supports

AI is transforming consulting, but leaders still need human judgment and expertise. This is why strategists skilled in perception, reputation, and trust are essential to harness AI that builds confidence that drives growth.

As AI transforms work, human skills, trust, empathy, and reputation, are becoming the true growth drivers. Leaders in business, government, and investment must use AI for productivity, not just efficiency, to secure long-term resilience and competitive advantage.

Britain stands at a strategic crossroads, with policy, capital, and innovation aligning. As the UK enters a “Goldilocks moment,” family offices and venture investors must act decisively to turn this rare opportunity into long-term growth, trust, and national competitiveness.

How is AI reshaping communications, trust, and public engagement? This article shares key takeaways from a conversation with Laura Oliver and Hans-Petter Dalen on what business, government, and newsroom leaders must understand to lead credibly in the age of generative AI.

As AI reshapes journalism, the media’s role in building—or breaking—reputation is evolving. From the printing press to generative tools like ChatGPT, I explore how trust, strategy, and media engagement must adapt to a future where truth competes with machine-generated content.

The 2025 Perugia Journalism Festival wasn’t just about media—it was a wake-up call for global leaders. From AI disruption to collapsing public trust, the challenges facing journalism mirror those in business and government. Here’s what leaders need to know to stay credible, connected, and ahead.